Clutch.co Alternative: Viral Marketing Lab
Where Listings End, Growth Begins
While Clutch.co is a directory built around client reviews and rankings, Viral Marketing Lab is built around results.
Clutch helps agencies and service providers gain validation and visibility — but it’s mostly passive. You get listed, you wait for leads, and growth depends on being found.

Viral Marketing Lab flips that model. We’re made for founders, product creators, and marketers who want active traction from day one.
Instead of waiting for discovery, we engineer it. Our campaigns are designed to create buzz, attract users, and drive momentum — turning your product into something people talk about, share, and trust.
Where directories stop at visibility, we build systems that deliver velocity.
About Clutch.co
Clutch.co is one of the most recognized directories for service providers and agencies. It helps businesses showcase client reviews, build credibility, and appear in search results — making it a solid platform for validation and lead generation.

But Clutch’s growth is largely inbound. You’re discovered when someone searches for a service like yours, not when you’re actively driving attention.
That’s why VML exists: to turn that passive visibility into proactive growth.
Grow Your Brand with Strategy, Not Just Hype
Viral Marketing Lab is a directory of unconventional info products, SaaS, and AI tools that help founders grow their MRR. You can add your product alongside business and tech industry leaders like Justin Welsh, Lara Acosta, Pieter Levels, Marc Lou, and more!
Unlike Product Hunt, Viral Marketing Lab offers multi-channel exposure, SEO benefits, and community features!
Add Your Startup Today 🔥
Feature Comparison Table
Why Choose ViralMarketingLab Over Clutch.co?
1. Not Just a Profile — A Strategy
Clutch helps you get listed, but Viral Marketing Lab helps you launch with intent. Instead of waiting for leads to stumble upon your agency profile or service page, we put your brand directly in front of your audience through:
Targeted marketing campaigns
Influencer collaborations
Newsletter placements
Social media exposure
Your growth should not depend on someone scrolling a directory, it should come from being unmissable everywhere that matters.
2. Built for Makers and Startups
Clutch focuses on agencies and service-based businesses, helping them showcase reviews and portfolios.
Viral Marketing Lab is built for startups, SaaS tools, indie makers, and creators who want to grow a product, not just a profile. We understand the launch challenges that come with building something new, and help you overcome them through lean, high-impact growth strategies that actually move the needle.
This is growth for builders, not brokers.
3. Full Funnel Growth, Not Just Discovery
Clutch gives you visibility and credibility, valuable, but often passive.
Viral Marketing Lab delivers conversions and momentum. We craft custom campaigns that attract, engage, and convert your ideal audience through paid media, content drops, influencer pushes, and email-driven product launches.
Don’t just aim to get noticed, aim to get used, loved, and shared.
4. Launches That Scale
With Clutch, your visibility depends on rankings and reviews, a passive kind of exposure that fades fast.
Viral Marketing Lab, on the other hand, drives active, scalable growth through campaigns that evolve with your product, from early beta launches to full-scale market breakouts. We combine strategy, storytelling, and distribution to keep your momentum building long after launch day.
We don’t just help you show up, we help you stand out, scale up, and break through.
Frequently asked Questions
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