about us
About Viral Marketing Lab
We help startup founders who want to grow fast without spending a fortune.
If you're building something cool but don't know how to get people to notice, that's exactly why we exist.
The Problem We're Solving
Here's the truth: Viral growth isn't magic. It's a method.
Most small startups don't fail because their idea is bad. They fail because no one sees them.
No site visits. No shares. No growth.
We've watched it happen too many times. Brilliant founders build incredible products that die in silence.
So we built something different. A place where smaller teams can actually win.
What Viral Marketing Lab Does
We give you real, tested tools to:
โ Get found on Google โ SEO that actually works
โ Create content people share โ Not just consume
โ Build your personal brand โ On LinkedIn and X
โ Use viral growth tactics โ Get more users without paid ads
This is built specifically for startup founders and solopreneurs. We don't assume you have a team, a budget, or time to waste on theory.
We show you what works. Right now.
Our Story: Where It All Began
We didn't start as marketers. We started as builders who got tired of watching great products fail.
Meet Natia Kurdadze โ Founder & Chief Growth Strategist
<img src="natia-headshot.jpg" alt="Natia Kurdadze, Founder of Viral Marketing Lab">
Natia has spent the last 8+ years working directly with early-stage startups, helping them go from invisible to unavoidable. She's worked with founders across SaaS, fintech, edtech, and consumer apps โ and heard the same frustration over and over:
"Our product is great, but no one knows about it."
That sentence became the spark for Viral Marketing Lab.
Natia's Background:
Marketing & IP Strategist
Harvard Program Alumna
Connect with Natia: LinkedIn | Twitter/X.com/natiakourdadze
Natia pulled together every tool, lesson, and playbook she'd used to help founders grow โ and made it accessible in one place.
Not a fancy course. Not a bloated newsletter. A practical lab.
A resource full of clear systems, real advice, and support built specifically for small teams trying to punch above their weight.
What We Believe
๐ฏ Founders deserve better
You don't need a massive budget to succeed. You need smart tools and real help.
๐ง Viral growth can be engineered
There are proven tactics that make ideas spread. You just need to know them.
๐ช Small teams can win big
You don't need a full marketing department. Just clear systems and smart execution.
๐ฅ Burnout isn't required
You don't have to post every hour or become a full-time content creator. There's a better way.
โจ Good ideas deserve attention
Marketing isn't just for the loud or the rich. It's for smart builders who want to grow.
Who This Is For
You built something awesome. Now you want people to actually see it.
Does this sound familiar?
โ You launched, but crickets
โ You post online, but zero engagement
โ You've tried "marketing," but nothing stuck
โ You're exhausted by advice that doesn't help
If that's you, you're in the right place.
What's Inside the Lab
This isn't one massive course or boring blog archive. It's a toolbox. A guidebook. A growth starter kit.
๐ง Launch Blueprints
Step-by-step systems for:
Crushing your Product Hunt launch
Ranking on Google search
Creating viral LinkedIn posts
๐ SEO & Inbound Strategies
Help people find you organically:
Smart keyword research
Blog posts that drive traffic
Landing pages that convert visitors into users
๐ฃ Content That Actually Works
You don't need to be a writer. You need structure:
LinkedIn posts that get noticed
Tweet-to-thread frameworks
Repurpose one idea into 10 formats
๐งโ๐ Personal Branding
People follow people. Build authority so they follow you:
Tell your founder story in a way that resonates
Grow strategically on LinkedIn and X
Build trust with your audience
๐ Viral Marketing Systems
Learn what makes content spread:
Write hooks that stop the scroll
Build share-worthy landing pages
Use referrals and invites the smart way
Make people feel special so they talk about you
๐ Ready-to-Use Tools
Templates, scripts, and systems for:
Cold emails that get replies
Content calendars
Headline formulas
Finding your first 100 users
All of it designed for busy founders who want to grow fast โ without losing their minds.
What Makes Us Different
โ
Built by real founders โ We've been in your shoes
โ
Battle-tested strategies โ Everything is validated by real startups
โ
No guru garbage โ We cut straight to what works
โ
Always updated โ We track what's working right now, not 2019
Most importantly: We actually care about helping you win without burning out.
What Happens When You Grow the Right Way?
โ You get noticed
โ You get users
โ You attract customers, fans, and partners
โ You build a brand people remember
โ And most importantly โ you keep going
That's what smart marketing should do.
Join 500+ Founders Growing Smarter
Hundreds of founders use Viral Marketing Lab every week. Some are just starting out. Some are scaling fast. But they all want smart, sustainable growth.
What Our Community Says:
"VML's Product Hunt playbook helped us hit #1 Product of the Day. We got 2,400+ upvotes and 47 beta signups from one launch."
โ Alex R., SaaS Founder
"I went from 200 LinkedIn followers to 5,000 in 4 months using Natia's personal branding framework. Now I get inbound demo requests weekly."
โ Priya M., B2B Startup Founder
"Finally, marketing advice that doesn't feel like I need an MBA or a $50K agency. Clear, actionable, and it actually works."
โ James T., Solo Founder
Ready to Get Started?
If you want to:
โ Get clarity on what to do next
โ Grow without burning out
โ Build something people actually care about
Then this is for you.
๐ Check out our latest growth playbooks here
Contact & Location
Viral Marketing Lab
Founded 2024
๐ง Email: natia@natiakurdadze.com
๐ LinkedIn: Natia Kurdadze
๐ฆ Twitter/X: @natiakourdadze
Founder: Natia Kurdadze
